Feature · Video script

The script is written in your voice. You press record.

TrueTone drafts the script from your TrueTone Profile, in the way you actually talk. A built-in teleprompter inside the app reads it back to you, smooth-scrolling at your pace or following your voice in real time, so you record the clip right there in landscape, square, or portrait. You are the one on camera. That is the point.

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The TrueTone teleprompter inside the video draft screen, scrolling a script in the loan officer's voice. — Script + teleprompter, side by sideSteady-scroll prompter · you press record

How a great video gets made

Your TrueTone Profile, compelling topics, a video that gets attention.

The TrueTone Profile holds your voice. A seed gives the video something to say. The script comes back in your cadence, ready for the teleprompter.

TrueTone Profile

Your voice, captured once at onboarding

8 traits + 6 layers

A seed

An angle worth a minute on camera, from the curated feed or your own

Scriptable to read aloud

A great video script

In your cadence, paced by the teleprompter

You press record

TrueTone Profile

Your voice, captured once at onboarding

8 traits + 6 layers

A seed

An angle worth a minute on camera, from the curated feed or your own

Scriptable to read aloud

A great video script

In your cadence, paced by the teleprompter

You press record

Never stare at a blank post

Fresh Content Delivered Without Lifting A Finger.

Subscribe to the topics that move your business. TrueTone keeps a pulse on what's happening in the market and in the news, packages what's worth saying, and puts ready-to-use seeds in your feed the moment they break.

Investment

MortgageGuide

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

If your income looks unusual on paper, a conventional mortgage application can feel impossible. Here is what actually closes.

Added 21 days ago

VA loans

VAPolicy

2026 VA Funding Fee Adjustments. Which Veterans Save.

A breakdown of the new fee schedule, who benefits, and the exact dollar impact on a $400k loan.

Added 6 days ago

Pre-approval

BuyerGuide

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

Why one wins offers and the other does not, written for a first-time buyer scrolling on a Saturday.

Added 11 days ago

Self-employed

IncomeDocs

1099 Income. Two-year Average. The Doc Stack That Closes.

What underwriters actually want from self-employed borrowers, in the order they want it.

Added 13 days ago

Down payment

DPAPrograms

Five Down-Payment Assistance Programs in Your State

The one your average buyer misses, and the one that stacks with conventional financing the best.

Added 15 days ago

Investment

MortgageGuide

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

If your income looks unusual on paper, a conventional mortgage application can feel impossible. Here is what actually closes.

Added 21 days ago

VA loans

VAPolicy

2026 VA Funding Fee Adjustments. Which Veterans Save.

A breakdown of the new fee schedule, who benefits, and the exact dollar impact on a $400k loan.

Added 6 days ago

Pre-approval

BuyerGuide

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

Why one wins offers and the other does not, written for a first-time buyer scrolling on a Saturday.

Added 11 days ago

Self-employed

IncomeDocs

1099 Income. Two-year Average. The Doc Stack That Closes.

What underwriters actually want from self-employed borrowers, in the order they want it.

Added 13 days ago

Down payment

DPAPrograms

Five Down-Payment Assistance Programs in Your State

The one your average buyer misses, and the one that stacks with conventional financing the best.

Added 15 days ago

First-time buyers

BuyerMath

Renter to Owner at This Week's Rate

The monthly delta that flips the rent-versus-buy decision in your county, math you can text in two sentences.

Added 2 days ago

Rate move

RatesRefi

Rates Dropped a Quarter Point. The Text to Send.

Anyone you closed in the last 60 days at 7.25 or above just moved into the money. Word-for-word outreach.

Added This morning

Jumbo

JumboRates

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Where jumbo pricing now sits relative to conforming, and the loan size where the math newly favors a jumbo.

Added 4 days ago

Local market

InventoryLocal

Active Listings Up 22% Year Over Year.

What expanding inventory does to your buyer pool right now, and the three follow-up moves to make this week.

Added 5 days ago

Refi

RefiOutreach

Triggered Alert: Past Clients Now in the Money

Auto-built list of borrowers from the last 18 months whose rate just moved past the refi threshold.

Added Today

First-time buyers

BuyerMath

Renter to Owner at This Week's Rate

The monthly delta that flips the rent-versus-buy decision in your county, math you can text in two sentences.

Added 2 days ago

Rate move

RatesRefi

Rates Dropped a Quarter Point. The Text to Send.

Anyone you closed in the last 60 days at 7.25 or above just moved into the money. Word-for-word outreach.

Added This morning

Jumbo

JumboRates

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Where jumbo pricing now sits relative to conforming, and the loan size where the math newly favors a jumbo.

Added 4 days ago

Local market

InventoryLocal

Active Listings Up 22% Year Over Year.

What expanding inventory does to your buyer pool right now, and the three follow-up moves to make this week.

Added 5 days ago

Refi

RefiOutreach

Triggered Alert: Past Clients Now in the Money

Auto-built list of borrowers from the last 18 months whose rate just moved past the refi threshold.

Added Today

Fed

PolicyRates

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

Cuts are not coming as fast as the headlines wanted. The two scenarios your buyers should plan around right now.

Added Today

FHA

FHALimits

FHA Loan Limit Update for Your County

Who newly qualifies, who does not, and the buyer cohort it expands by the most in 2026.

Added This week

HELOC

HELOCStrategy

HELOC or Cash-out Refi in a Falling-Rate Market?

The math behind picking either, plus the rate threshold where the answer flips.

Added 8 days ago

Investment

DSCRRental

DSCR Loans in Your Zip. The Break-Even Rent.

Cap-rate-driven math on a rental at today's pricing, and the rent figure that makes the deal pencil.

Added 9 days ago

First-time buyers

LocalData

Median Down Payment in Your County Rose 4%.

The new number to actually budget for, and the three programs that close the gap fastest.

Added 7 days ago

Fed

PolicyRates

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

Cuts are not coming as fast as the headlines wanted. The two scenarios your buyers should plan around right now.

Added Today

FHA

FHALimits

FHA Loan Limit Update for Your County

Who newly qualifies, who does not, and the buyer cohort it expands by the most in 2026.

Added This week

HELOC

HELOCStrategy

HELOC or Cash-out Refi in a Falling-Rate Market?

The math behind picking either, plus the rate threshold where the answer flips.

Added 8 days ago

Investment

DSCRRental

DSCR Loans in Your Zip. The Break-Even Rent.

Cap-rate-driven math on a rental at today's pricing, and the rent figure that makes the deal pencil.

Added 9 days ago

First-time buyers

LocalData

Median Down Payment in Your County Rose 4%.

The new number to actually budget for, and the three programs that close the gap fastest.

Added 7 days ago

The TrueTone captions editor: word-by-word styling controls for font, size, color, outline, position, and highlight, with a live preview of the rendered video. — Auto-timed, fully customizableFont · weight · color · outline · highlight · position

Sound off, still understood

Captions, auto-timed and fully yours.

Most social plays muted by default. A clip without captions is a clip nobody reads. The moment you finish recording, TrueTone transcribes your audio into word-by-word captions, timed to your delivery, ready to drop on the frame.

01
Auto-generated from your recording. Word-level timing so each line lands as you say it, not on a clock that ignores your pacing.
02
Full editor control: font, weight, color, outline, drop shadow, highlight, position. Match your brand instead of fighting a preset.
03
Safe-zone aware. Captions stay readable in landscape, square, or portrait so the same clip works on every channel without re-styling.

Sharpen the script, not your patience

Script not ready to read? Regenerate the script in one click.

Every video script comes with one-tap regeneration so you can dial in the hook, length, and angle before you press record. Your TrueTone Profile stays in focus and the script rewrites in seconds.

The regenerate menu on a video script: tighter hook, shorter body, different angle, stronger CTA. — Regenerate the scriptTighter hook · Shorter body · Different angle · Stronger CTA

The script is written in your voice. You press record.

Captions, auto-timed and fully yours.

Auto-generated from your recording. Word-level timing so each line lands as you say it, not on a clock that ignores your pacing.

Full editor control: font, weight, color, outline, drop shadow, highlight, position. Match your brand instead of fighting a preset.

Safe-zone aware. Captions stay readable in landscape, square, or portrait so the same clip works on every channel without re-styling.

Sound like you.Ship like a team.

The script is written in your voice. You press record.

Fresh Content Delivered Without Lifting A Finger.

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

2026 VA Funding Fee Adjustments. Which Veterans Save.

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

1099 Income. Two-year Average. The Doc Stack That Closes.

Five Down-Payment Assistance Programs in Your State

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

2026 VA Funding Fee Adjustments. Which Veterans Save.

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

1099 Income. Two-year Average. The Doc Stack That Closes.

Five Down-Payment Assistance Programs in Your State

Renter to Owner at This Week's Rate

Rates Dropped a Quarter Point. The Text to Send.

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Active Listings Up 22% Year Over Year.

Triggered Alert: Past Clients Now in the Money

Renter to Owner at This Week's Rate

Rates Dropped a Quarter Point. The Text to Send.

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Active Listings Up 22% Year Over Year.

Triggered Alert: Past Clients Now in the Money

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

FHA Loan Limit Update for Your County

HELOC or Cash-out Refi in a Falling-Rate Market?

DSCR Loans in Your Zip. The Break-Even Rent.

Median Down Payment in Your County Rose 4%.

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

FHA Loan Limit Update for Your County

HELOC or Cash-out Refi in a Falling-Rate Market?

DSCR Loans in Your Zip. The Break-Even Rent.

Median Down Payment in Your County Rose 4%.

We built this because we lived it.

Sound like you.Ship like a team.

The script is written in your voice. You press record.

Fresh Content Delivered Without Lifting A Finger.

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

2026 VA Funding Fee Adjustments. Which Veterans Save.

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

1099 Income. Two-year Average. The Doc Stack That Closes.

Five Down-Payment Assistance Programs in Your State

Non-QM Loans: Mortgages for Borrowers Who Don't Fit the Box

2026 VA Funding Fee Adjustments. Which Veterans Save.

Pre-approved vs. Pre-qualified. The Two Minutes That Decide.

1099 Income. Two-year Average. The Doc Stack That Closes.

Five Down-Payment Assistance Programs in Your State

Renter to Owner at This Week's Rate

Rates Dropped a Quarter Point. The Text to Send.

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Active Listings Up 22% Year Over Year.

Triggered Alert: Past Clients Now in the Money

Renter to Owner at This Week's Rate

Rates Dropped a Quarter Point. The Text to Send.

Jumbo Spreads Just Narrowed. The Bracket That Got Cheaper.

Active Listings Up 22% Year Over Year.

Triggered Alert: Past Clients Now in the Money

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

FHA Loan Limit Update for Your County

HELOC or Cash-out Refi in a Falling-Rate Market?

DSCR Loans in Your Zip. The Break-Even Rent.

Median Down Payment in Your County Rose 4%.

The Fed Signaled Patience. Here Is What It Means for Spring Buyers.

FHA Loan Limit Update for Your County

HELOC or Cash-out Refi in a Falling-Rate Market?

DSCR Loans in Your Zip. The Break-Even Rent.

Median Down Payment in Your County Rose 4%.

We built this because we lived it.

Sound like you.
Ship like a team.

Sound like you.
Ship like a team.